Strategic Management
Auteur: Jeffrey H. Dyer, Paul Godfrey, Robert Jensen, David Bryce
Nombre de pages: 512 pages
ISBN: 1119411602, 9781119411604
Edition: John Wiley & Sons
Date de publication: John Wiley & Sons
Description: Strategic Management delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples. Written in a conversational style, this product sparks ideas, fuels creative thinking and discussion, while engaging students with the concepts they are studying.