Leveraging ITS Data for Transit Market Research
Auteur: James G. Strathman, Transit Cooperative Research Program
Nombre de pages: 82 pages
ISBN: 0309099420, 9780309099424
Edition: Transportation Research Board
Date de publication: Transportation Research Board
Description: TRB¿s Transit Cooperative Research Program (TCRP) Report 126: Leveraging ITS Data for Transit Market Research: A Practitioner¿s Guidebook examines intelligent transportation systems (ITS) and Transit ITS technologies currently in use, explores their potential to provide market research data, and presents methods for collecting and analyzing these data. The guidebook also highlights three case studies that illustrate how ITS data have been used to improve market research practices.